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AMD’s Social Media Marketing is Super Cool
Want to watch some uber-geeks do something really cool? Go see the most-watched video on AMDUnprocessed, AMD’s YouTube channel. A team of “overclockers” super-cool a quad-core AMD processor to near...
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Social Objects Open Up Content Marketing
With all the content that we technology marketers generate, it’s important to consider how social media is changing our relationship to content. Of course, you need to start with content that doesn’t...
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Business videos on YouTube – a cost-effective traffic driver
Video is becoming an ever more important facet to online communications and social media. Video thumbnails grab attention, and viewing video is a nice break from the reams of digital web pages and...
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Mixing Oil and Water (and DNA and EDA): On Tweeting to Diverse Audiences
It’s inevitable: your product or service is used by businesses spanning multiple industries. Let’s call it Business-To-Many-Businesses, or B-to-MB. You might even have certain sales people, or entire...
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360 Degrees To A Kick-ass Social Media Program
Have you done a 360 lately? That is, a comprehensive macro view of your social media program. Whether for your own tech B2B business or a client’s, a Social Media 360 can help lift your head up to...
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